Leader in Educational Travel
Upto £60,000 DOE
Is your experience in B2B marketing? Are you accustomed to executing finely honed campaigns targeting prospects in the education sector?
This is a newly created opportunity to join a well-respected company organising one of a kind global events, adventures and trips for schools and colleges. With the belief that education should be memorable, this company ensures each trip is personalised to their varied school customers. The combination of a dynamic, professional team, exceptional resources and an outstanding portfolio of educational tours enables this company to offer schools trip of a lifetime, no matter the requirements.
Reporting to the Chief Executive, as the Head of Marketing you are responsible for the on and offline marketing. With hands on leadership, you will create, plan and implement the marketing strategy, assist in website design and improvements to maximise traffic and standards of user experience. Managing 2 Marketing Executives and agency relationships, you will ensure the tone, creativity and standards for blog posts, brochures and video content speak to teachers in appropriate style and tones.
It is essential you develop a deep understanding of the brand’s customers, products and services. You will manage the events programme which is used to introduce the sales team to party leaders from school inspection visits, networking events, exhibitions, online events, in-school experiences and more!
TO BE SUCCESSFUL
- 5+ years rock solid marketing background (proven in B2B environment)
- Accomplished in both on and offline marketing
- Experienced in achieving digital marketing results across all channels
- 3rd party management skills for freelancers, agencies and consultants
- Competent in people management with a hands on, can do attitude
- Proven in delivering event programmes across the UK
- Strong copywriting skills with excellent attention to detail and proofreading skills
- Highly desirable – Prior experience of communicating with UK school teachers
Based in Hove, East Sussex, the team is passionate about what they can offer teachers of our country’s schools. This job offers an exciting opportunity to ‘own’ the marketing function of an established, successful business with great products in a niche B2B market. There is an abundance of quick easy wins to the marketing function as well as many longer, bigger ambitions to be achieved. With these parameters, the company aims to attract a Marketer who is looking to ’own’ their discipline, driving their successes further and deeper into the market. With these successes the company anticipate rewards for these achievements.
If you’re ready to own the B2B marketing function, are capable of rolling up your sleeves to get the job done and lead a small team in marketing to independent and state school teachers, this could be the ideal Sussex based job opportunity for you. To apply, please use the contact form below or email your CV to Natasha via firstname.lastname@example.org quoting job reference 1001048.